V2 Records

V2 Records
Parent companyUniversal Music Group
Founded1996
FounderRichard Branson
Distributor(s)Virgin Music Group
GenreVarious
Country of originUnited Kingdom
Location32 1211 GN Hilversum The Netherlands
Official websitev2benelux.com

V2 Records (or V2 Music and V2 Benelux; V2 being an abbreviation for Virgin 2) is a record label that was purchased by Universal Music Group in 2007, sold to PIAS in 2013[1] and partially acquired by Universal in 2022 (as part of larger PIAS 49% equity acquisition).[2] In 2024, Universal acquired the remaining 51% of PIAS that it didn’t already own.[3] In Benelux, V2 would operate separately from PIAS from 2013 to 2022, since the label was bought from Universal in 2007, henceforth Universal Music Group fully owns V2.

  1. ^ "Confirmed: Universal sells Co-Op - and racks up £530m from EMI asset sales | News | Music Week". Music Week. Archived from the original on 2 March 2013. Retrieved 9 December 2018.
  2. ^ "Universal acquires 49% stake in independent music powerhouse [PIAS]". 30 November 2022.
  3. ^ "Universal Music Group completes 100% acquisition of [PIAS] Group". 15 October 2024.

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